Privacy Policy

JIA CHENG operates this website for overseas B2B buyers interested in forklifts, OE forklift parts, matching support, quotation, and export supply communication.

Contact for privacy requests: info@jiachengforklift.com

Postal address: UNIT 917B, 9/F, TOWER A, NEW MANDARIN PLAZA, NO.14 SCIENCE MUSEUM ROAD, TSIMSHATSUI, KOWLOON, Hong Kong SAR

For this policy, personal data means information that can identify a person directly or indirectly, such as a name, email address, phone number, WhatsApp number, company contact details, message content, and uploaded inquiry files.

We collect information you provide when you contact us, submit an inquiry form, send a WhatsApp message, email us, or share files for matching and quotation.

• Name, company name, country or destination region.
• Email address, WhatsApp number, phone number, and other contact details.
• Forklift model, engine model, serial number, OE part number, quantity, logistics preference, urgency, and message content.
• Uploaded or shared files, such as nameplate photos, part photos, Excel lists, packing details, or other inquiry documents.
• Commercial communication records, including quote requests, order discussion, export documentation discussion, and after-sales support messages.
• Technical data from website use, such as IP address, device/browser information, pages visited, referral source, cookie identifiers, analytics events, and approximate location derived from technical data.

We use personal data for legitimate B2B business purposes related to inquiry handling, product matching, quotation, order communication, and website operation.

• Respond to inquiries submitted by email, form, WhatsApp, or other contact channels.
• Match forklift models, engine models, serial numbers, OE references, photos, and parts lists.
• Prepare quotations, proforma invoices, packing lists, shipping information, and export communication.
• Coordinate with logistics providers, customs or documentation service providers, suppliers, banks, and IT service providers when needed for a requested quotation or order.
• Maintain inquiry history so repeated buyers, workshops, fleet operators, and wholesalers receive consistent matching and quotation support.
• Improve website content, product pages, advertising performance, and user experience through analytics and measurement tools.
• Send B2B follow-up or marketing communication about related forklift, parts, supply, or export services. You can ask us to stop marketing messages at any time by contacting info@jiachengforklift.com.

For visitors and inquiry contacts covered by GDPR or similar privacy laws, we rely on these legal bases where applicable.

• Pre-contract and contract steps: handling your inquiry, preparing a quotation, confirming parts, and discussing an order.
• Legitimate interests: operating a B2B export supply website, maintaining customer communication records, improving service quality, protecting the website, and measuring business performance.
• Legal obligations: keeping records required for accounting, customs, export, tax, dispute handling, or compliance purposes.
• Consent: using optional marketing communication and certain analytics or advertising technologies where consent is required by applicable law.

Our website may use cookies and similar technologies for website operation, traffic measurement, advertising measurement, and inquiry communication.

• Vercel: website hosting, delivery, security, and performance logs.
• Google Analytics and Google Search Console: traffic measurement, search performance analysis, and website improvement.
• Meta Pixel: advertising and page-view measurement where enabled on the website.
• WhatsApp: direct inquiry communication when you click WhatsApp links or send us messages through WhatsApp.
• Email systems: email communication and privacy request handling.

You can control cookies through your browser settings. Some analytics, advertising, and communication providers process data under their own privacy terms when you use their services.

We share personal data only when needed for the purposes described in this policy.

• Service providers that support website hosting, analytics, email, IT operations, and communication.
• Logistics providers, freight forwarders, customs brokers, documentation providers, banks, payment or settlement partners, and suppliers involved in a requested quotation or order.
• Professional advisers, regulators, public authorities, or dispute-resolution parties when required for legal, compliance, accounting, or business protection reasons.

JIA CHENG is based in Hong Kong SAR and serves international B2B buyers. Your personal data may be processed in Hong Kong SAR, mainland China, the United States, the European Economic Area, and other countries where our service providers or transaction partners operate. We take practical steps to keep transferred data limited to the relevant business purpose.

We keep personal data for the period needed for the business purpose, legal recordkeeping, and dispute handling.

• General inquiries and matching communication: up to 24 months after the last meaningful contact.
• Unsuccessful, duplicate, or low-relevance inquiries: up to 12 months.
• Order, quotation, shipping, payment, accounting, customs, and tax records: up to 7 years, or longer where law, audit, dispute, or enforcement requirements apply.
• Marketing contact records: until you opt out or the contact becomes commercially inactive. Suppression records may be kept to respect opt-out requests.
• Website analytics and technical logs: according to the relevant service configuration and operational security needs.

Depending on your location and applicable law, you may have rights to access, correct, delete, restrict, object to, or request a copy of your personal data. You may also withdraw consent for optional marketing or certain cookie-based processing where consent applies.

To make a request, email info@jiachengforklift.com with your name, company, contact details, and the request type. We may ask for information needed to verify your identity and locate the relevant records.

For contacts in the European Economic Area, France, or other GDPR-covered locations, you may also have the right to lodge a complaint with your local data protection authority.

We use practical administrative, technical, and operational measures to protect personal data against unauthorized access, misuse, loss, or alteration. Access is limited to people and service providers who need the information for the purposes described in this policy.

We may update this policy when our website, business process, service providers, or legal requirements change. The effective date at the top of this page shows the current version date.